This is where you’ll able to choose who’ll see your ad. Create a target audience based on who you think will respond best to your message and objective.
- Location. Reach people in specific cities, countries and communities.
- Demographics. Reach people by age, gender, education and more.
- Interests. Reach people based on their interests, hobbies and Pages they like on Facebook.
- Behaviors. Find people based on their purchase behaviors, device usage and other activities.
- Connections. Reach people or their friends based on Pages they like.