How nonprofits can respond to Coronavirus (COVID-19)


Facebook Strategy: Content

What Posts Will You Create to Support This Campaign?

Once you’ve determined your goals and targets, the next step is to create a series of posts that reflect your objectives. You’ll want to present your message in a way that your target audience finds compelling and wants to engage with.

  • Outline content types and themes that you want to create
  • Create a content calendar and use the post scheduler