Before launching your campaign:
- Add Meaning – Develop your fundraising campaign theme and brand. This should show people why they care about your cause and specifically what these donations will help to accomplish.
- Find a matching partner – Go out to corporate or large donors to ask that they support your effort by pledging a matching gift. You can use the matching tool on facebook fundraisers or
- Engage influencers – find supporters that have a large following and may be interested in helping promote your fundraising efforts.