GivingTuesday on Facebook

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GT: Nonprofits

Fuel real-world change.

This year on Giving Tuesday, people came together on Facebook to raise over $125 million to support the causes they care about. Inspire your supporters—and gain new ones—as you lead the way toward positive change this year.

Create a Fundraiser from your Page

Create a Fundraiser from your nonprofit’s Facebook Page to tell others about your mission, and unite around a fundraising goal.

How to create a Page Fundraiser | Fundraiser Best Practices

Requirements:
  • Verified Facebook Page – blue or grey badge
  • Available to nonprofits in the US on-boarded to Facebook Payments or Network for Good
  • Creator of Fundraiser must be admin of the Facebook Page
  • Page Fundraisers can only be created on Desktop
Pledge to Match

We’ve seen that matching motivates more people to give. So in addition to the Giving Tuesday matching fund we’re offering a new way for you to move your fans to take action: encourage giving to your Fundraiser by pledging to match donations using our Fundraiser Matching, where you can match donations to a fundraiser you’ve created.

How to Pledge a match

Requirements:
  • Verified Facebook Page – blue or grey badge
  • Available to nonprofits in the US
  • Only the creator of a Fundraiser can pledge a match
  • On-boarded to Facebook Payments or Network for Good
Inspire your Supporters to Fundraise

Encourage your supporters to set up a dedicated page to share their point of view, tell others about your mission, and unite around a fundraising goal.

How to Set up a Fundraiser 

Requirements:
Add a Donate Button to your Page or Posts

Add a donate button to your Page or Posts to make it easy for people to contribute in a few taps.

How to add a Donate Button to your page 

How to add a Donate Button to your post

Requirements:
Go Live Video with Donate button

Raise awareness about your cause and connect instantly with people to share the impact you want to make and collect donations.

Live Donate Guide | Live API Guide

Requirements: