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News: Pledge a Donation: Best Practices

  • Emphasize your pledge to match donations in your fundraiser description and in the fundraiser title.
  • Share with your supporters why you are matching donations and what you are hoping to achieve with the increased donations to support your benefitting organization.
  • Reveal milestones within the fundraiser when you’re close to meeting the match total.
  • Reengage your audience early and often to empower your supporters to help you achieve your match goal.