Facebook is a great place to humanize your organization to supporters. People want to know what motivates your work and who the people are behind your efforts.
- Share relevant personal stories from members of your organization that showcase their experiences
- Be honest about the ups and downs of your organization by celebrating successes and reflecting on setbacks
- Post on-the-ground stories from the field or photos of events
- Post behind-the-scenes photos and videos of your team at work
- Have a dialogue with supporters by asking for feedback about what they love about what you do and what they’d like to see improved. Learn more about creating a dialogue in Strengthen Relationships